Apptoyou.pl Academy is an e-learning platform that allows non-technical people to enter the IT world and learn how to build applications using Bubble.io no-code tool. It is the only no-code course in Poland that is accredited by Bubble Bootcamps.
To build a fully custom e-learning platform from scratch, that enables the presentation and purchase of courses, learning no-code development through on-demand video courses, tracking learning progress, and managing content and products from the admin panel.
We started the project with a Product Discovery workshop, during which we established buyer personas, user stories, business goals and functional requirements for the platform. The UX/UI Design team then developed desktop and mobile mockups to reflect a modern, dynamic brand image and allow users to seamlessly navigate through the platform's extensive interface.
The platform consists of three parts:
- product pages with a description of the offer (Specialist, Expert and Bundle courses) and an e-commerce module for purchasing courses
- a dashboard for participants with access to course recordings, the ability to track learning progress and edit personal data
- an administrator panel where admin can manage courses, users and edit descriptions of key elements on the site
The platform is integrated with 3rd party solutions:
- Przelewy24 and Stripe - to handle payments
- Sendgrid and ActiveCampaign - for running email marketing campaigns and automating communication with users
- Fakturownia.pl - for invoice automation
- Calendly - for arranging paid consultations with experts
- Facebook Conversion API, Google Analytics, HotJar - for optimizing advertising campaigns and analyzing user behavior on the website
- Vimeo - for playing course recordings in the dashboard for participants
- Facebook Chat Plugin - to facilitate contact between users and customer support
The platform has been optimized for SEO to make Apptoyou.pl courses a top of mind solution for the growing number of people interested in learning no-code development. Apptoyou was built 100% on the Bubble.io platform.